What Listed Local measures

We use PostHog to see which pages and steps work and where people get stuck. This page explains what it records and what it never sees. Our privacy policy has the legal details.

No cookies, nothing stored in your browser

Analytics sets no cookies and stores nothing in your browser, not even in local storage. To tell visitors apart, PostHog makes a code on its own servers from your IP address and browser, with a salt that changes every day. The same visitor gets a new code the next day. PostHog uses your IP address only for that code and then deletes it; the address isn't stored with the events. Because nothing is stored in your browser, there is nothing about analytics to accept or reject.

Hosted in the EU, sent through our own domain

The data goes to PostHog's EU Cloud. Your browser sends events to listedlocal.io/ingest, and our server passes them on to PostHog with only what it needs: the event, your browser's user agent and your IP address. Your cookies, including your sign-in session, are not passed on, and neither is the header that holds the full address of the page you're on.

What we record

• Page views, and when you leave a page, on listedlocal.io and in the agency app.
• The page that sent you, your browser and device type, and at most an approximate location (country and city).
• A few named steps: starting a scan, sending the lead form, asking for a sign-in link, and opening or completing a checkout. They carry details such as the market, the type of lead or the plan you picked.

Clicks, what you type and screen recordings are not recorded.

What we never record

• Agencies' white-label pages. Nothing is recorded on share links or in the client portal. Their visitors are the agencies' clients. If you arrive from one of these pages, what PostHog would carry over from it is dropped too.
• Tokens and ids in page addresses. Addresses keep only the search term kw and the campaign parameters utm_source, utm_medium, utm_campaign, utm_term and utm_content. Every other parameter, including sign-in tokens, is removed, and so is the part after #. On a free report, we record that you viewed a report, not which one.
• Email addresses and names. Events never carry an email address, a name or anything you typed. Page titles are removed, because a location's page is titled with the business name.

Stopping it

A tracking blocker in your browser stops analytics. Your rights, including how to object, are in the privacy policy.